A recent ruling by the Supreme Court has upended a longstanding legal roadblock that has given the gun industry far-reaching immunity from lawsuits in the aftermath of mass killings.
The Associated Press
Remington is widely expected to win the case, but critics of the gun industry are eyeing what they see as a significant outcome even in the face of defeat: getting the gunmaker to open its books about how it markets firearms. The case hinges on Connecticut state consumer law that challenges how the firearm used by the Newtown shooter — a Bushmaster XM15-E2S rifle — was marketed, with plaintiffs alleging Remington purposely used advertisements that targeted younger, at-risk males. In one of Remington’s ads, it features the rifle against a plain backdrop and the phrase: “Consider Your Man Card Reissued.”
Judges and juries generally have a tough time blaming anyone but the shooter for the crime, said Timothy D. Lytton, professor at Georgia State University's College of Law and author of"Suing the Gun Industry: A Battle at the Crossroads of Gun Control and Mass Torts." Still, it’s been a tough few years for the industry. Sales plummeted with the election of President Donald Trump, and gun-control advocates have outspent perhaps his most loyal supporter: the NRA. With slumping sales, some companies, including Remington, have faced bankruptcy. And in the wake of high-profile mass shootings, corporate America has begun pushing back against the industry.
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