Grateful Dead team up with the Parks Project on a line of outdoor blankets and camping gear, with a portion of proceeds going to the Sierra Club
blankets to foldable camp chairs and an enamel dish set. Per a press release, proceeds from the collaboration go towards the Park Project’s conservation partner for this collection, the Sierra Club, and its “mission of protecting America’s wild lands and wildlife.”
“The fourth Grateful Dead song I ever heard, way back in 1984, was ‘Sugar Magnolia,’ and it had a profound impact on me as to how I viewed the Grateful Dead: They saw and respected the natural the same as I did,” Lemieux tells. “Hearing Bob Weir sing, ‘We can discover the wonders of nature’ mirrored my curiosity about the world outside.”
“Partnering with the Parks Project is continuation of this ethos, and this wonderful line of merchandise is another way to help ensure we’ll all be able to discover the wonders of nature for generations to come,” Lemieux adds.
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