Is Hailey Bieber's latest beauty product actually any good? One W editor finds out.
beauty brand has always intrigued me, along with—it’s safe to say—many other consumers of the celebrity-beauty-industrial complex. Here’s an intentional line of well-made, efficacious products with no muss or fuss, no product saturation, and a genuine skincare enthusiast at the helm . Most of all, the products are actually good—ask any
Naturally, my ears perked up when I heard a blush product that fits in your pocket was coming from Rhode.), and it must fit into my Very Small Purses. Rhode’s new blush range, which launched this week, has arrived at the perfect time: while I work on my summer tan . The blushes are small and toy-like, but that’s intentional. The packaging, while simplistic, prompted the same frisson of joy I felt when I’d open a chocolate Kinder Egg or a new Polly Pocket as a kid. My first swipe of the actual blush itself was in the shade Toasted Teddy, a terra-cotta, bronze-y dream that prompted a real glow.
Next up was Piggy, a shade I was nervous to try, since it’s a bright, somewhat shocking shade of pink. I’m normally one to go for more neutral hues, since my skin has an olive undertone, but I was pleasantly surprised by this product. In fact, my first thought when I put it on was, “This shade would look good on so many different skin tones.” I applied the hot pink color on my eyelids and, for good measure, my lips, which created a subtly monochromatic look.
Last but not least was Freckle, a peachy delight that I used on a night out. I threw the blush in my purse, knowing I needed to apply some more before arriving at my destination. I dabbed a bit of blush onto my finger and patted it onto my cheekbones, nice and quick—perfect. Take a look in the tiniest mini-bag of mine, and you’ll surely find a Rhode blush there.
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