Efforts to combat a rise in retail theft means everything from toothpaste to laundry detergent to baby formula are kept under lock and key.
The dilemma for retailers is balancing the need to protect merchandise so it’s available for honest customers versus interfering with a seamless experience, Lisa LaBruno, senior executive vice president at the Retail Industry Leaders Association, tells Axios.
Budano estimates that 98% of people in stores are “legit customers” and 2% are some kind of offender. “I don’t know that really anything is off the table,” LaBruno said. “Large furniture might be because that’s really tough to steal.” Some stores have shelf sensors that can tell when a customer has been browsing for a suspiciously long time and some of the unlocked cases “ding” when opened.
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