. rails_clothing to open London flagship and launch premium denim collection for Autumn 21
The new line includes seven classic silhouettes with a focus on super soft hand feel and vintage-inspired designs that reflect the brand’s Southern California heritage. Each style in the collection is named after a Los Angeles neighbourhood such as “The Melrose” and “The Topanga”.
Rails Founder and Creative Director, Jeff Abrams says that he’s excited about this launch because it’s an important step in the brand’s evolution. “We have focused the last two years on developing and perfecting our denim collection alongside a team of best-in-class designers and manufacturers,” he explains.
The collection will be available online exclusively at railsclothing.com and selected retailers including Shopbop and Trilogy London. Prices range from £140 to £198.
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