Qualcomm's new Snapdragon processors bring fast generative AI to laptops and phones while keeping your data private and saving power.
Qualcomm just announced two powerful new processors that excel at generative AI, one for laptops and the other for phones. As the potential applications for artificial intelligence continue to expand from text to images, video, and beyond, faster processing on your own device is becoming more important.
CPU and GPU specifications are important, but with its latest release of chips, Qualcomm emphasized the AI processing power of its latest chips. With this improved performance, Qualcomm optimized several generative AI models to run locally on Snapdragon laptops and phones — and it’s claims against Intel, AMD, and Apple are impressive.
The Snapdragon X Elite is also capable of running 13-billion parameter generative AI models on-device. For phones, 10-billion parameter models can run on the Snapdragon 8 Gen 3. Durga Malladi, Qualcomm’s senior vice president and general manager of technology planning and edge solutions, says the Snapdragon 8 Gen 3 is the first to support multi-modal on phones.
While cloud-based AI is experiencing the growing pains of rapid adoption, as well as the struggles to scale up quickly enough, local AI processing can offer lower latency, less energy use, and lower cost.
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