Up to 1,600 fans of the teams that qualified for this year’s World Cup are being recruited for an all-expenses-paid trip to Qatar to sing in the opening ceremony and stay for at least two weeks . Know more:
are being recruited for an all-expenses-paid trip to Qatar to sing in the opening ceremony and stay for at least two weeks promoting positive social media content about the soccer tournament and the host nation.
The program has excluded “persons with obvious political affiliation” and aims to recruit 30 to 50 supporters from each team who were able to show “their status as a purist fan,” the documents state. The opening ceremony project is an extension of a longer-term plan by World Cup organizers to choose “Fan Leaders” in each country who are asked to be social media influencers using the hashtag “IAMAFAN.”
The influencers have also had to agree to “report any offensive, degrading or abusive comments” on social media to the organizing committee and, if possible, take screenshots. The Qataris claim that the influencers are “leaders within their communities.” But the Football Supporters Europe group, which is recognized by UEFA to consult on fan issues, disputed that assertion.
Qatar was among nine candidates to host the 2018 or 2022 World Cup. The process later underwent a FIFA-appointed investigation into the integrity of bidding campaigns.published in full three years later
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