Amazon Studios' head of drama declares Citadel a victory, heedless of bad ratings in the U.S.
), Watkins told the Banff crowd, “I think there are so many chapters to this. I think you’ll start to see the audience start to respond differently as it goes on. In the U.S., we are very jaded and watch everything with a discerning eye, like, ‘Hmm, that [season] wasn’t as good as the last one.’ I just think [Citadel] needs time to grow.”
Giving a show “time to grow” used to mean allowing a relatively inexpensive 22-episode freshman series to find its footing on network television. When it comes to, it’s impossible to “grow” in that same fashion; the first season only has six episodes. Perhaps the planned international spin-offs will indeed boost the original series’ value. Or perhaps Prime Video is simply in too deep to turn back now.
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