While the debut of artificial intelligence (AI)-generated sportscasters in the broadcast of NCAA’s Season 98 can be viewed as a technological advancement, some of their human counterparts have voiced their opposition and expressed alarm.
that he is alarmed with GMA's move to use the AI presenters.
Another limitation is the preparation being done by human sportscasters, which, according to Barcelon, “allows them to give an accurate picture of what lies ahead.” “Talents have also spent years perfecting their craft and for them to be replaced by AI-powered ones would certainly mean loss of talent opportunities.”
For the National Union of Journalists of the Philippines, the latest instance should serve as an opportunity for newsrooms to develop policies that would make the use of AI as a tool and not a replacement for journalists. “The approach, some say, would allow journalists and editors to do some depth reporting. But in this instance, why are people not protesting about it? AI-generated stock market news reports have been there. So is this issue seeing AI 'replace' human journalists a concern?” Opiniano said.
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