Read the 9-page pitch deck Hashtag Pay Me, a startup that helps creators price brand deals, used to raise a $200K pre-seed round
The startup launched in June 2022 and closed its first funding round in May.Cynthia Ruff,of creator economy startup Hashtag Pay Me, is raising"two babies" this year, she told Insider — her first child and the startup she just secured funding for.
"As good as your product is, that first check is the most monumental step that you can take as an early-stage founder," Ruff said."It means that someone believes in you enough that they will give you money." Raising a big early-stage round would also add pressure on Ruff's young startup, she said. Investors could have"much higher" expectations for rapid returns on their investments, Ruff said,"which means you might have to compromise on your business model ... the people that you go after ... the ways that you want to test and iterate as an early-stage product owner. That could totally change [the] trajectory of your business.
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