Tyler, the Creator recalls the moment Pharrell inspired him to really get serious about music in a new clip from Hulu’s upcoming docuseries, 'RapCaviar Presents.'
, eager to take his music to a new level and gain broader respect. The two crossed paths in a studio in Europe, and Tyler recalls the motivational speech Pharrell gave him, centered around something music mogul Jimmy Iovine once told Pharrell.
According to Tyler, Iovine asked Pharrell if he liked house music. Pharrell said, of course, he liked that genre, prompting Iovine to reply: “No, Pharrell,As Pharrell then explains, he told Tyler, “Make something undeniable and make it equally as infectious. Why are you doing music? Is it just because you want to look cool? Because that will burn out. When it becomes purpose-oriented, it can be as cool as the flashy shit, but it will be much more meaningful.
That was the moment, Tyler adds, he “wanted to change everything. I wanted to switch. And the switch fucking happened.”
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