Peacock Has 9M Stand-Alone Premium Subscribers And 7M More Via Paid Bundles; Comcast Plans Ramp-Up In Spending
, revealing new metrics for the streaming service and signaling a plan to boost spending on programming.
Average revenue per user for Peacock is approaching $10 when both subscriptions and advertising are combined, Roberts said. “And we haven’t even focused on paid subscribers,” NBCU CEO Jeff Shell added during the call. The service is riding a wave of increased video viewing across the board. Roberts said the annual level is approaching 600 billion hours in the U.S., up from 350 billion hours in the 1990s, when broadcast TV still led the way. Streaming has boosted household spending 10% since 2014, he added.
Roberts said the company will boost spending on programming in order to drive more premium subscriptions. Across NBCU and Sky, annual spending is now about $20 billion, including sports rights, he estimated.
Indonesia Berita Terbaru, Indonesia Berita utama
Similar News:Anda juga dapat membaca berita serupa dengan ini yang kami kumpulkan dari sumber berita lain.
Peacock Hits 9M Paid Subs, Break Even Date Delayed Amid Higher Content Spending'The most valuable end stage for Peacock is to have two revenue streams,' says Comcast boss Brian Roberts, while NBCU CEO Jeff Shell addresses NBCU content premiering on Hulu.
Baca lebih lajut »
Verizon and AT&T customers may need to adjust how they pay for Google Play purchasesGoogle will no longer allow Verizon and AT&T subscribers to pay for apps, subscriptions, and in-app purchases via carrier billing.
Baca lebih lajut »
Dune, The Matrix, and Succession boost US-based HBO and HBO Max subscribers to 46.8 millionIt reached nearly 74 million subscribers overall.
Baca lebih lajut »
Tesla profits and deliveries soar in 2021 despite chip crisis | AutocarAmerican EV manufacturer plans to substantially ramp up global production off the back of record year
Baca lebih lajut »
Bentley Plans to Unveil Its First EV by 2025 and to Be Carbon Neutral by 2030The British marque will spend $3.4 billion over the next decade to reach both goals.
Baca lebih lajut »
Four Seasons announces extensive 2022 development plansHospitality group Four Seasons Hotels and Resorts is making big plans for 2022, including an expansion of hotels, resorts and residential developments as well as enhancing the guest experience.
Baca lebih lajut »