Money Talks columnist Darnell Mayberry promised his young daughter, Parker, that , before summer was out, he would help her with her first entrepreneurial endeavor -- a good old-fashioned lemonade stand.
Money Talks columnist Darnell Mayberry promised his young daughter, Parker, that he would help her with her first entrepreneurial endeavor before summer was out -- a good old-fashioned lemonade stand. The night before Parker launched her first lemonade stand, she said a bedtime prayer for our success.In our test run, our lemonade looked like Mountain Dew. It wasn’t yellow. It was neon green. It wasn’t sweet. It tasted sour.
. I wanted to use the experience as a lesson in business, an example of how Parker can adopt an ownership mindset and do for herself and her family anything she will be asked to do for someone else’s organization. We baked 68 cookies as a complement, not knowing whether we would sell out or have dozens for ourselves. Customers approached eager to purchase a cup of lemonade. They were pleasantly surprised to learn cookies were an option. Few could contain their reactions to the first bite into those mouth-watering, golden chunks.
A setup at the corner would have captured much more foot traffic from restaurant patrons. Parker also got a refresher course on unit prices as we shopped for plastic cups.
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