Opinion | Caira Conner: Peloton bike ads are always going to offend people. So why did this one hit a nerve? - NBCNewsTHINK
— affluent suburbanites with enough space and income to park a 135-pound stationary bike somewhere in their house — and the ad captured that. Yes, it could have been better. The couple could have embarked on a health-conscious endeavor. They could have just high-fived at the end. They could have skipped the Tal Bachman soundtrack. The commercial doesn’t reflect the best of what advertising can be, but it does reflect the context of its product.
There has always been plenty to mock, most of all the idea that the biggest hurdle in life is waking up early enough to pedal uninterrupted on a bike going nowhere.posted a thread mocking the inaccessibility of the Peloton lifestyle portrayed in its ads — the bikes situated in the middle of expansive, floor-to-ceiling windowed homes, walls hung with midcentury art, taut riders in already enviable shape.
I had my carpenter build a $9,000 finished wood riser for my Peloton bike in my glass-enclosed zen garden/home gym
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