In observance of Cholesterol Education Month this September, Novartis associates across Asia-Pacific, Middle East and Africa (APMA) Region are getting their cholesterol tested and engaging key stakeholders to promote awareness on heart health as part of the September Unblocked APMA Challenge. More than 18 million people die of cardiovascular diseases (CVDs) every year. CVD is
In observance of Cholesterol Education Month this September, Novartis associates across Asia-Pacific, Middle East and Africa Region are getting their cholesterol tested and engaging key stakeholders to promote awareness on heart health as part of the September Unblocked APMA Challenge.
Atherosclerotic cardiovascular disease is the underlying cause of 85 percent of heart attack and stroke related deaths, claiming 15 million lives every year. ASCVD is an umbrella term used to describe a variety of diseases that are caused by the build-up of fatty deposits or plaque in arteries. Many people do not experience any symptoms until the plaque in the arteries unexpectedly ruptures. This may lead to a heart attack or stroke.
The Unblocked Movement is an initiative co-created with partners and supported by Novartis to bring patients, their loved ones, healthcare professionals and healthcare systems together in a shared mission to “unblock” barriers to heart health. The company’s goal is to drive a movement through building sustainable partnerships across the healthcare ecosystem to raise awareness, and spur action and behavioral change toward achieving better heart health.
By working with patients, healthcare professionals , healthcare systems, and policymakers, the movement aims to “unblock” the barriers that impede CVD patients from improving their health outcomes, starting with ASCVD. The Unblocked Movement is driven by a collective voice, cocreated and activated in individual countries with external stakeholders in the healthcare ecosystem to transform heart health across the local population.
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