Nissan Philippines appoints new president effective April 1. Nissan NissanPHI PHLAutoIndustry CarGuidePH
Nissan announced the appointment of Juan Manuel Hoyos as the President of Nissan Philippines, effective April 1, 2022. He will report to Isao Sekiguchi, Regional Vice President, Marketing and Sales, Nissan ASEAN and will be based in Manila.
“With his extensive experience in the automotive industry across different regions, I am confident that Juan will continue to sustain the growth that Nissan Philippines has shown and established under Atsushi Najima,” said Isao Sekiguchi. In FY21 Atsushi Najima has brought back the company to its third spot in the industry, having a strong performance for its core models, Navara, Terra, and UrvanJuan joined Nissan in 2017 as Marketing Director for the Latin America region where he moved on to his next role as the General Manager for Global Engagement Brand based in the Global Headquarters and later on as the Division General Manager for Global Brand Execution and Engagement Division.
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