NBCUniversal CEO Jeff Shell and Peacock chief Matt Strauss signaled the “milestone” launch of the new streaming service, while also acknowledging obstacles, in a memo to employees Tuesd…
Strauss and Comcast’s Dana Strong took part in a press briefing Tuesday about Peacock, which is launching free for Comcast subscribers on Wednesday. It will roll out nationally on July 15 on Cox cable systems and yet-to-be-announced connected devices and systems. A free, ad-supported basic offering will be nationally available on July 15, and Peacock Premium, which has twice the amount of content, will be available for $5 a month, or $10 for an ad-free version.
When we targeted April 15th as the launch date, we knew we had our work cut out for us, but never imagined we would be faced with the challenges that this global pandemic has created. Yet nothing has stopped us, even with the entire Peacock team, and much of the company at large, working from home in all parts of the world. There is no better example of Symphony across NBCUniversal, Comcast Cable and Sky than the teamwork and collaboration that has gone into the creation of this new business.
We also want to acknowledge every NBCUniversal division for helping us get to where we are today. Peacock’s breadth of content — from TV entertainment to film to Hispanic programming to news to sports — as well as an impressive group of launch sponsors, is reflective of the unprecedented collaboration that went into this. Additionally, many of the Peacock team members were recruited from various NBCU businesses that fully supported their staff joining this new venture.
debuting along with our originals slate in early 2021, followed by the Olympics next summer – Peacock will be unstoppable.
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