NBA commissioner Adam Silver said, 'We've lowered our cap projection slightly, part of that was due to reduced revenue in China.'
NBA Commissioner Adam Silver addressed the media in Chicago on Saturday evening during All-Star weekend, and he spent the bulk of his time addressing issues with future salary caps, and how China and an emerging youthful audience could slice into the league's potential revenue.
Some star NBA players, including LeBron James of the Los Angeles Lakers, acknowledged"ramifications" that could happen. James even said Morey"wasn't educated" on the happenings in China. "What I know from the data that we look at, it continues to be an enormous interest in the NBA and China. And my sense is that there will be a return to normalcy fairly soon, but I can't say exactly when, when it comes to CCTV."
"I don't have any sense that there's any permanent damage to our business there, and as I've said before, we accept the consequences of our system and our values, and it's not a position any business wants to be in, but those are the results. But, far lower than those multi-billion dollar numbers."
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