Many fast-food and fast-casual chains will be offering deals to mark National Cheeseburger Day.
If you’re a burger eater, you have plenty of reason to celebrate today. It’s National Cheeseburger Day, after all, and many fast-food and fast-casual chains will be offering deals to mark the occasion. McDonald’s MCD, -2.29% is even selling double cheeseburgers for a mere 50 cents.In recent years, costs at these limited-service restaurants have climbed steadily. In August, menu prices were up 6.
Even compared to just a few years ago, the Big Mac has gone way up. In 2019, the iconic burger cost only $5.03, says PriceListo. There are some obvious factors behind these price increases. Inflation certainly plays a primary role — and it’s hit the restaurant sector, which operates on thin margins in the best of times, especially hard.
That’s hardly the only factor, however. Increased labor costs are part of the picture as well — the National Restaurant Association says those were up about 9% in 2022. The bottom line, said Steve Zagor, a veteran hospitality consultant who also teaches at Columbia University, is that you can’t really blame the restaurants.
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