Music Biz 2024: AI's possible industry impact was discussed by music leaders, including how it reshapes the way artists interact with fans and more.
That premonition proved true during the current conference , as dozens of speakers across the spectrum of music, tech, legal and more discussed AI’s uncertain future in the space, and its current impact on the industry.One such panel was “How AI and Tech Are Shaping the Business of Music” on Monday . Moderated by— discussed the emergence of AI in music, some of the concerns surrounding its potential impact on artist creativity, and how artists can maintain an authentic connection to their fans.
“AI is not our overlord today,” Brooks said. Added Rosenfeld, “It’s enabled small businesses to expand… It’s destabilizing, but at the same time empowering.”At a separate panel on Wednesday titled “How AI Is Changing the Way We Market, Promote & Sell Music,” the speakers also had a positive outlook on AI in the industry. Moderated by co-founder and CEO of 24/7 Artists,Chase said that his company has used AI to streamline the process of finding and growing an audience for artists.
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