grimace x barbie collab when
This trend — involving Cold Stone's new Pink Cotton Candy ice cream shake, made in partnership with Warner Bros. and Mattel — is shaking things up even more. TikTok videos with millions of views show men trying the shake for the first time, spinning around and transforming into glammed-up Barbies.sipping the shake and then cuts to a shot of him standing up in a hot-pink bodycon dress, pink boots and blonde wig.
Some have also deviated from Barbie's signature pink color in their takes on the trend, demonstrating that Barbiecore can be more about the attitude than the outfit. switches looks from a camo long-sleeve shirt and black Nike shorts to a brown crop top and high-waisted denim shorts in his video, which has 2.7 million views.“For every evil there is good,” one user commented. “for every ying there is a yang. for every grimace shake there is a barbie shake. all things must balance.”features Ean from @whistlin_gasoline, an account largely focused on car content, twirling into a magenta shirt rolled up into a crop top.
“Cold Stone is proud to be partnering with the iconic Barbie character as imagined by Warner Bros. in the new film,” Sara Schmillen, vice president of marketing at Cold Stone parent company Kahala Brands, wrote in a statement to TODAY.com. “Cold Stone Creamery is known for having endless possibilities of combinations to create your own perfect treat!”
Esther Sun is an intern for TODAY.com. She loves café-hopping and watching cooking TikToks she knows she will never try.
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