Milan’s fashion crowd gathered to see Vanessa Beecroft’s performance for Moncler last night, where 43 slowly-stretching dancers and models wore vintage Moncler pieces.
tonight would be directed to remain static, as is customary in her work. In the end, she opted for movement.
“I wanted to create this sensation of work in progress, and to reflect all the different designers’ different aesthetics together in a space that you can transform. So we worked to transform that into a reason for people to come into the store, explore, and buy. Because for me the question ‘why should you go into the store?’ is important right now.
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