McDonald’s revealed it would be launching a spinoff restaurant chain based on a beloved mascot from the ’80s and ’90s.
and the Professor . The ragtag group’s initial interaction with the character introduces the alien as one who likes to trade, though without permission at first, so it’s less interplanetary commerce and more robbery with a parting gift.
After some hijinks, CosMc and the crew enjoy a meal together, where the alien calls McDonald’s grub “deliciously awesome,” the alien turtle-shells back into his space suit — which also functions as his spaceship — and zooms away. According to McDonald’s, CosMc’s will be a “small format” restaurant concept “with all the DNA of McDonald’s but its own unique personality.” The chain plans to announce information about development plans at its Investor Day at the end of the year.
News of CosMc being plucked from McDonald’s past comes after the extremely successful revival of Grimace. Earlier this summer, the big purple blob had his super viral moment in the sun with the release of the
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