The Purple M&M’s arrival comes with a song and music video titled “I’m Just Gonna Be Me.” For every stream, a $1 donation will be made to singforhope. More at mars mandm candy SingForHope
M&M’s is introducing a new character for the first time in a decade, but you probably won’t see the new hue in your next bag of regular peanut M&M’s.
Designed to represent acceptance and inclusivity, Mars, Inc. says the newest member of the M&M’s family is “known for her earnest self-expression” and self-awareness, authenticity and confidence are the reasons behind her charm and quirky nature. While the Purple character is new, actual purple M&M’s are not. You can order pretty much any M&M color you want on their website, and the color has shown up in holiday packages like the Mad Scientist Mix for Halloween. You can find the purple peanut M&M’s in stores and in a limited edition “Be You” jar on M&M’s website. However, right now it doesn’t appear that purple will become part of the usual packages of peanut M&M’s.
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The purple M&M is making its debut, but not to all bagsThe purple peanut M&M is a new “spokes-candy” character, which is the first new one in a decade.
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The purple M&M is making its debut, but not to all bagsThe purple peanut M&M is a new “spokes-candy” character, which is the first new one in a decade.
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M&M's reveals new purple candy character, first in a decade“Purple” is the chocolate candy’s first-ever female peanut M&M spokescandy.
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Mars debuts M&M's Purple character: ‘I'm Just Gonna Be Me'Along with her debut, the newest “spokescandy” has also released a music video and song to promote inclusivity.
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