Lyft has rolled out a new feature in five U.S. cities that lets women and nonbinary drivers set a preference for picking up more women riders.
, at any time of day really, several safety experts will recommend taking a cab or rideshare instead of risking the vulnerability of walking. And for many across the country, a rideshare app is usually the safest way to get home at night.
Women only make up about 23% of Lyft drivers, despite women being nearly half of the people who request rides, according to aDrivers will have the ability to edit a preference in the Lyft app that prioritizes matching them with other women and nonbinary riders. The press release notes that this is an added feature and shouldn't be looked at as a guarantee, so if no women or nonbinary riders are requesting rides at that point in time, the rider will be matched with men.
When the feature rolls out in a new city, women and nonbinary riders will receive a prompt in the app to select “Count me in.” The option will increase their chances of matching with women and nonbinary drivers, according to Lyft’s press release.
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