LVMH to Buy Tiffany & Co. for $16.2 Billion

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LVMH to Buy Tiffany & Co. for $16.2 Billion
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LVMH described Tiffany as 'an early proponent of sourcing... materials with a socially and environmentally responsible rigor,' which certainly didn't hurt the brand's prospects as sustainability becomes more of a priority for the luxury conglomerate:

That's more than the luxury conglomerate paid to acquire Dior's couture business in 2017.Author:Whitney BauckUpdated:Nov 25, 2019Original:Nov 25, 2019French luxury conglomerate LVMH announced Monday that it's adding another gem to its crown: American jeweler Tiffany & Co.

According to a release by LVMH, Tiffany's appeal lies in its status as "the leading luxury brand originated in the United States." From the Tiffany side of things, the purchase could provide the investment needed to boost the brand's profile — which despite a strong legacy, has struggled to attract new Gen Z and millennial consumers.

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France’s LVMH secures deal to buy Tiffany for $16.2 billionFrance’s LVMH secures deal to buy Tiffany for $16.2 billionPARIS (AP) — French luxury giant LVMH Moet Hennessy Louis Vuitton said Monday it has reached a deal to buy U.S.-based jewelry legend Tiffany & Co for $16.2 billion. LVMH said in a statement...
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