LeBron James’ consumer and entertainment shop The SpringHill Company has closed a minority stake sale to a consortium of investors, bringing its valuation to $725 million. As Variety reported…
into the world of gaming. UC Investments, an early participant in the company, has also expanded its position.
The investment will “enable SpringHill to significantly expand its current businesses of IP development, commerce, content, brand consulting and live events,” the company said. “SpringHill’s mission is empowering greatness in every individual,” said Carter. “We started this company with the tagline ‘More Than an Athlete’ which still defines everything we do to this very day. We are an incredible team of athletes, artists, writers, designers, musicians and countless other creators.
Thus far, SpringHill has mounted projects like “Space Jam: A New Legacy,” the Uninterrupted series “The Shop” on HBO and brand partnerships with the likes of Procter & Gamble, Chase, PepsiCo and Uninterrupted apparel collections. The company has also been awarded by the Emmys, the NAACP, Cannes Lion and the Webby Awards.
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