LeBron James' agent Rich Paul launches New Balance brand

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LeBron James' agent Rich Paul launches New Balance brand
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Klutch Sports Group founder and LeBron James' agent Rich Paul revealed Wednesday he has a sportswear brand with New Balance coming out in spring 2023.

throughout their athletic journey, including youth, collegiate and professional sports," the release stated.

Julie Pike, the senior vice president of global apparel at New Balance, said, "At the heart of the partnership" is "connecting community, athletesLeBron James of the Los Angeles Lakers during a game against the Indiana Pacers Feb. 2, 2023, at Gainbridge Fieldhouse in Indianapolis.

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