Kylie Jenner has reached billionaire status, according to Forbes.
Several months later, she launched Kylie Cosmetics on Shopify with 500,000 lip kits in six colors. By the end of that year, the company had already generated $307 million in revenue, InsiderExperts say the key to her success is her well-executed social media strategy. She has more than 175-million followers across her social media platforms to which she is able to market all of her products.
The overheads of the business are low. According to Forbes, she has a team of seven full-time and five part-time employees. Manufacturing and packaging are outsourced to a local company in California and the sales and fulfillment are handled by Shopify. Her mother, Kris Jenner, handles finance and PR in exchange for the
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