Kroger Shares Fall as Grocery Chain Stumbles

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Kroger Shares Fall as Grocery Chain Stumbles
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Revenue slipped at Kroger in the latest quarter

Kroger Co. is struggling to keep up in a more competitive grocery market.

Shares of the largest U.S. supermarket chain fell 12% in morning trading Thursday after it reported lower revenue and profit in its latest quarter. Kroger’s investments aimed at moving more of its sales online are hurting profitability. The company and other food sellers...Rapidly changing ideas about what’s healthy are causing strong headwinds for supermarkets. WSJ’s Ken Brown breaks down 3 things they’re doing right. Photo: Getty Images.

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