The partnership comes just after Skims — a shapewear, loungewear and underwear brand — dropped its first collection for men.
Kim Kardashian's Skims just scored a major deal — it's now the official underwear partner of the NBA, WNBA and the U.S. men's national basketball team.
"I am incredibly proud of Skims partnership with the NBA, as it is a reflection of Skims growing influence on culture," said Kardashian, the company's co-founder and creative director, in a press release."Together, Skims and the NBA will connect people of all backgrounds through fashion, sport, and talent, and I look forward to seeing the partnership thrive."
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Kim Kardashian's SKIMS Becomes the Official Underwear Partner of the NBA and WNBA: 'Incredibly Proud'On Monday, Kim Kardashian's shapewear brand SKIMS was announced the official underwear partner of the National Basketball Association (NBA), the Women’s National Basketball Association (WNBA) and USA Basketball
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Kim Kardashian's SKIMS Is Official Underwear Partner of NBA, WNBA, & USA BasketballKim Kardashian unveiled her newest project, a collaboration with the NBA to promote SKIMS underwear.
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Kim Kardashian’s Skims has a new partner — the NBAThe NBA and SKIMS announced Monday that they agreed to a multiyear deal that will make Kim Kardashian’s brand a partner with the NBA, WNBA and more.
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Kim Kardashian's SKIMS partners up with the NBAThe NBA announced a multi-year partnership with Kardashian's SKIMS brand on Monday.
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Kim Kardashian’s SKIMS inked as the Official Underwear Partner of NBA, WNBA: reports“I am incredibly proud of SKIMS partnership with the NBA, as it is a reflection of SKIMS growing influence on culture,” Kardashian said in a statement.
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