.KimKardashian dishes on her new skincare brand, channeling a 'future alien barbie' style and how she deals with controversy with Vogue
, a skincare line in partnership with the beauty conglomerate Coty. In honor of the debut, Kardashian stopped by the Condé Nast offices—the publishing company that ownsand other titles—in New York City, where the star not only discussed her new venture, but also her parenting tactics, how she deals with controversy, and the key to her current “Future Alien Barbie” style..
Of course, it being a Kardashian project, the look was important, too: Kardashian infused her now-signature minimal aesthetic into her products’s sleek packaging. “When I was working on the packaging, I was looking at concrete sculptures—all different shades of stones and interiors,” she says. “I always thought the packaging should look really good in my house; I’ve always loved really minimal tones.
As someone who is often at the center of the cultural conversation, Kardashians says she’s learned both when to ignore criticism and when to face it head-on. “At the end of the day, it’s really important to own up to [mistakes], because people will ultimately respect that so much more if you take accountability,” she says. She points to changing the name of her label to Skims from Kimono as one example.
One thing that’s helped her through the ups and downs of global fame is the support of her family. Kardashian says the whole clan consistently keeps each other updated through their family group chat: “We’re really open about everything.” She also thinks of the people she works with as a family. “I’ve worked with my team for 10-15 years, so they can check me for sure,” she says. You can see all of Kardashian’s circle interact on their new Hulu show,.
In the meantime, however, being a mom to North, Psalm, Chicago, and Saint has kept her plenty busy. When asked what she can see them doing in the future, Kardashian says, “Each one of my kids is really different, and I will allow them to grow and support them whatever they want to do. North always says she’s gonna take over Yeezy and Skims. I told her the other day, ‘If you want to run [them], you’re going to have to wake up early.
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