Kim Kardashian channels the '90s for cheeky Skims infomercials
Just when it seemed the Kardashians had conquered every possible marketing format, mother-daughter duo Kim Kardashian and Kris Jenner have resurrected another advertising formula: the ’90s-style infomercial.
Yep, the royal blue 1-800 screen and overly enthusiastic voiceover that once brought you Cash for Gold and Zoobooks has found its latest product: Kardashian’sOn Monday, a nostalgic Kardashian shared the first in a series of cheesy, made-for-TV spots promoting the form-fitting undergarments, featuring Kardashian family matriarch Jenner and “Real Housewives” stars Lisa Rinna and Kyle Richards.
True to classic infomercial form, all-caps key words such as “FLEXIBILITY & COMFORT!” float across the screen in bold, extra-legible font. And, of course, no infomercial would be complete without some painfully scripted banter from the generic, gray studio couches. “The silicone band around the bottom stays in place because you don’t want sweet chariots to swing low,” Jenner quips, prompting high-pitched laughter from her co-hosts before adding, slyly, “Who the hell wrote that? I mean, the writers on this project.”“I do not want my sweet chariots to swing low,” Rinna chimes in, clad in a ’90s-esque cheetah print dress and hoop earrings. “Whatever it is, it shouldn’t be swinging low.
Indonesia Berita Terbaru, Indonesia Berita utama
Similar News:Anda juga dapat membaca berita serupa dengan ini yang kami kumpulkan dari sumber berita lain.
Kim Kardashian Created a '90s Infomercial for SKIMSI love a good concept with a good budget. KimKardashian
Baca lebih lajut »
Kim Kardashian's Hilarious Skims Infomercial Has Me Ready to Party Like It's $19.95.KimKardashian is restocking her Skims collection, and she made some hilarious '90s infomercials to celebrate. 😂
Baca lebih lajut »
Kris Jenner and Lisa Rinna Filmed A '90s-Style Infomercial For Kim Kardashian's Skims'I mean, we can actually breathe and be perky at the same time. You don't want sweet chariots to swing low!'
Baca lebih lajut »
Kim Kardashian on Seeing Death Row Inmate Receive Stay of ExecutionKardashian opens up about fighting for Rodney Reed's freedom in an upcoming 'Today' show interview.
Baca lebih lajut »
Kim Kardashian Recalls Rodney Reed's Response to Execution DelayDeath Row inmate Rodney Reed was supposed to die this Wednesday. Kim Kardashian was in the room with him when he was granted a reprieve.
Baca lebih lajut »
Kim Kardashian says 'raising two black men' helped change her perspective on Rodney Reed caseKim Kardashian is speaking out about her involvement in Rodney Reed's case, and how 'raising two black men' has impacted her work.
Baca lebih lajut »