It’s Time to Shut Down Fashion’s Oldest Myth Once and For All
Trends come and go. Style norms change decade after decade. But fashion's oldest myth has managed to prevail through countless centuries and cultural shifts—still remaining one of the most Googled style questions to this day. With white boots becoming a wardrobe staple and an overload of white winter coat options to choose from, why are weWhere Did the Fashion"Rule" Even Come From?
Though it's unclear who invented this"rule," it originated amongst the elite in 19th century America, explains Amanda Hallay, fashion historian behind."It was a snobbish way for the upper echelons to distinguish themselves from the burgeoning Nouveau Riche." As most things, the fashion"don't" only continued to flourish into the 20th Century because of the wealthy."The rule really has more to do with wearing whiteLabor Day than not wearing it after," Hallay reveals."By the end of the 19th Century, upper class Americans escaped the summer heat of the city by retreating to the countryside or seaside, where white clothing remained free of the inevitable grime of the increasingly industrialized urban centers.
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