As MileyCyrus' 'Black Mirror' song OnARoll climbs the billboardcharts, we discussed whether or not it will become her biggest new hit 📈🎶 Details:
EP features a diverse set of cameos headlined by Cyrus' own mother Tish, interspersed with messages like "Feminist AF" and "Virginity is a social construct." It's an appropriately big visual for the bombastic pop anthem, which features contributions from star producers Andrew Wyatt and Tay Keith and which debuted on the Billboard Hot 100 at No. 54 in June, and this week lands on The single might be on its way to becoming Cyrus' latest hit.
Actually, technically speaking, "On a Roll" isn't a Miley Cyrus song -- it's the credited work of Ashley O, the fictional artist Cyrus plays in the "Rachel, Jack and Ashley Too" episode of British sci-fi anthology 's fifth series. In the episode, Ashley O is a young pop star seeking to break out from the chipper dance-pop mold that brought her fame and fortune, much to the consternation of her domineering aunt/manager.
While the novelty of hearing one of alt-rock's most brutal radio perennials reinvented as an aspirational Top 40 bop is obviously considerable, few would've predicted "On a Roll" to have much of a shelf life beyond the episode's early June debut. But a month later, and the song is still gathering steam: Released in full to DSPs on June 14, "On a Roll" is starting to take off at streaming. Last week, the song netted 5.
That number seems likely to improve this week, as the song has been steadily climbing the Spotify U.S. daily chart -- from No. 82 on June 25 to No. 29 on July 2. It's also currently placed fourth on Spotify's popular Today's Top Hits playlist, higher than the latest singles by Taylor Swift and Katy Perry, and about 30 spots ahead of "Mother's Daughter.
Why is "On a Roll" catching on like this? Well, obviously you can't discount what a huge platform the enormously popular is to launch from, and both Miley Cyrus and Nine Inch Nails took efforts to capitalize on the song's early momentum among fans -- Cyrus by retweeting dozens of fans' Ashely O-inspired memes and videos, and NIN by
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