Inside The Winning, Spinning World Of Steve Aoki, Music’s $30 Million DJ

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Inside The Winning, Spinning World Of Steve Aoki, Music’s $30 Million DJ
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eep inside a hilltop hideaway on the outskirts of Las Vegas, an elusive engine of perpetual motion thrums to a beat: not in mechanical form, but in the person of. The 41-year-old DJ has just returned to his high-desert lair after a gig in Houston, one of 200-plus shows he’s played over the past year. Aoki celebrates being home by diving into a pit full of blue foam cubes in his basement for a moment—but only a moment—before heading back to his studio.

As his career took off in the early aughts, Aoki found himself spending only 50 days a year at his $1.1 million, 3,000-square-foot-home in the Hollywood Hills. So at the end of 2013, around the time he inked, he made the move to Sin City. Aoki bought his current, 16,000-square-foot mansion for $2.8 million in an all-cash short sale—though it would take more than that to complete his dream house.

“You can’t just go from zero to 100 just because your dad owns the business. You’re going to ruin the whole business,” he says. “The very important lesson for me is that you have to have the discipline to learn all the different facets.”in 1996, he did exactly that, involving himself in everything from visiting vinyl pressing houses and negotiating with distributors to keeping the books and spending time in the studio with his artists.

His investment also proved to be an incredible cheat code for new games that capture his attention. “I invite team Rogue over here so they can help beat very difficult bosses,” he says.

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