Indonesian Presidential Candidates Turn to TikTok to Court Young Voters

Politics Berita

Indonesian Presidential Candidates Turn to TikTok to Court Young Voters
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During the campaign period, TikTok became Indonesians' second-most used source of information on politics, after television. All three candidates in the February 14 race to lead Indonesia have gravitated toward TikTok to court young voters.

During the campaign period, TikTok became Indonesia ns' second-most used source of information on politics, after television, according to a January survey by pollster Indikator Politik Indonesia . At an Indonesia n presidential campaign event, 22-year-old voter Irene Putri Aisyah was busy uploading everything she saw – from cute dances to cooking demonstrations – to short video app TikTok.

To court young voters like Irene, all three candidates in the February 14 race to lead Indonesia have gravitated toward TikTok, which has 125 million users in the country, second only to the United States

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Indonesia Presidential Campaign Tiktok Young Voters Information Source

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