Honor was sold off in December as U.S. sanctions on Huawei crippled the company's smartphone sales. Spinning off Honor was seen as a way of saving the brand.
To save its Honor brand, Huawei sold it off. Honor is not currently subject to U.S. sanctions and its latest device runs Android complete with Google apps and runs on Qualcomm's Snapdragon 778G chip. The Honor 50 also has a 4-camera setup on the back and 6.57-inch display.
While Honor was seen as a budget brand under Huawei, the company is looking to move more into the premium segment of the market. The Honor 50 was launched in China earlier this year. Since the spinoff, Honor has regained some market share in China. In August, Honor's market share stood at 15% in China, making it the third-largest smartphone player in the country — the first time it has held that position in a year, according to Counterpoint Research.
Globally, its market share hit 3.7% in August, up from 1.5% in February, but that was mainly due to the gain in China.
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