15 years ago this month, long before Marvel became the behemoth it is today, a few passionate people brought an unconventional superhero to the big screen.
in 2017 that “Marvel didn’t have money on the line. They would have lost the film rights to some of the characters, but it was sort of a great experiment. People forgetwas an independent movie. I had to do a lot. I pitched that movie dozens of times to foreign buyers because we had to get, I don’t remember exactly what the percentage was, but a large percentage of financing it from selling it, pre-selling the foreign. We had a completion bond company.
The gamble paid off. Focusing on Southern California locales as opposed to the common New York spots in many other Marvel adaptations,was hipper than many other superhero films had been and at times more layered. Tony Stark was a complicated and contradictory character: brilliant and visionary yet also cocky and narcissistic. He listened to Suicidal Tendencies, Ghostface Killah, and AC/DC . He treated women as playthings but cared deeply for Pepper Potts.
, Downey teased, “You must be loving that.” Then during that roundtable, he began to thumb through that copy while answering someone else’s question. It should be noted that the star said he had a palette ofcomics delivered to him during the making of the first movie to better learn the character and mythos.Downey also told journalists that day that he battled with some suits over their ideas by saying, “Tony Stark faithful to the fans is the best Tony Stark there will ever be.
When Favreau saw the “Demon In A Bottle” issue at the junket, he endearingly remarked, “That’s awesome. Oddly, if you sign that, the value goes down. I had Stan Lee sign one. You’re not supposed to sign those things. I did it anyway. I don’t care. I’m going to sell it. Can I see it? Can I pull it out of here? My hands are clean!”The enthusiastic reception to press screenings and the junket easily stoked the creative talent behind the film.
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