The Oscars look to rebound from a minimalist pandemic-era production.
Hoping to reverse a pandemic-worsened ratings slide for its all-important awards telecast, the Academy of Motion Picture Arts and Sciences announced Tuesday that film and television producer Will Packer will produce the 94th Oscars ceremony.
The prolific Packer’s film credits include “Girls Trip,” “Ride Along” and “Straight Outta Compton,” and he earned an Emmy nomination for the 2016 remake of “Roots.” This will be his first involvement with the Oscars. Shayla Cowan, chief of staff of Will Packer Productions and Will Packer Media, will serve as co-producer.
“Will is a powerhouse producer who has enjoyed success across all movie genres. He’s already bringing a boundless energy and a focus on innovation to this year’s Oscars, to entertain the widest spectrum of fans. Many wonderful surprises ahead!” academy president David Rubin and chief executive Dawn Hudson said in a joint statement.
“The power, the beauty, the romance of the imagery in movies has always attracted me,” Packer said in his own statement. “I’m fully embracing the challenge of bringing an ode to one of the most iconic mediums in the world to life. What an honor!”The film academy has struggled for years with an inexorably declining audience for the Oscars.
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