Hasbro to buy studio Entertainment One, home of Peppa Pig, for $4 billion

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Hasbro to buy studio Entertainment One, home of Peppa Pig, for $4 billion
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U.S. toy maker Hasbro Inc will buy Entertainment One Ltd for about $4 billion (3...

FILE PHOTO: A Monopoly board game by Hasbro Gaming is seen in this illustration photo August 13, 2017. REUTERS/Thomas White/Illustration

The deal provides the Nerf and Power Rangers toymaker with new exposure. It has been tying up with movie studios such as Paramount Pictures and Walt Disney Co to boost sales of toys linked to big movie franchises.

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