Hasbro announced it is looking to sell its TV/Film unit EntertainmentOne (eOne), producers of TheRookie franchise, Yellowjackets & more. / TheRookieFeds DungeonsAndDragons Transformers
\nBetween the unexpected impact of the pandemic & the fallout from it combined with Hasbro CEO Chris Cocks' announced commitment to making the company a major player in digital gaming, the rumblings were out there over the past few weeks. But this morning, Hasbro announced that it's readying Entertainment One for sale after the film & television production company received interest from outside buyers.
For Hasbro's part, the company sees the move as a chance to focus on expanding important global IPs in the gaming field. The company will be retaining the services of J.P. Morgan and Centerview Partners to facilitate a deal.\nImage: ABC \/Showtime \n'Following our recent Investor Day, where we introduced our new branded entertainment strategy, Blueprint 2.
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