Hallmark Media chief Wonya Lucas, praised for expanding diversity, steps down
Alongside conservative attacks on ‘woke’ entertainment, equity advocates call the departure of four key Hollywood diversity executives ‘frightening.’In her role, Lucas was praised for expanding diversity on Hallmark projects, which had long been criticized for being predominantly white and straight. The statement said that Lucas “helped to build a more solid foundation for the business through broadened storytelling with more diverse and inclusive storylines and characters.
“I am honored to have led this company and am tremendously proud of the progress we’ve made by creating an evolved entertainment experience that inspires meaningful, emotionally connected moments for our audiences,” said Lucas in the statement. She added, “My passion for the Hallmark brand has grown in deeply rewarding ways and will remain paramount as I continue to help guide Hallmark Media’s future in a more strategically focused capacity.”
Mike Perry, president and CEO of Hallmark Companies, will work closely with Lucas and the Hallmark Media executive leadership team to lead the day-to-day operations of the media business and complete the process of Lucas’ transition.
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