Grayscale to expand crypto fund offering into Europe

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Grayscale to expand crypto fund offering into Europe
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Grayscale Investments is expanding and will be operating in Europe. The firm is the second-largest crypto management firm in the world with $35.7 billion in digital assets.

Digital asset manager Grayscale Investments is planning to expand its product offerings into Europe to tap into growing institutional demand for cryptocurrencies in the region, CEO Michael Sonnenshein confirmed Tuesday.the company was holding meetings with local partners to discuss how Grayscale’s suite of products would be rolled out in the region.

Sonnenshein explained that Grayscale would be looking at investor behaviors and local regulations in determining its product rollout. “Although the EU is unified, we don’t view the entire European market as in fact one market,” he said. “Instead we’re going to be very thoughtful, very methodical about each of the financial centers and financial hubs that we ultimately launch in.”

Grayscale is by far the world’s largest crypto fund manager, with over $35.7 billion in assets under management as of Monday. The Grayscale Bitcoin Trust, which trades under the ticker symbol GBTC, has amassed nearly $25.8 billion in assets. Meanwhile, the recently launched

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