Underneath an orange Home Depot sign in a Long Island City parking lot is perhaps one of the city’s more exciting sandwich destinations — known primarily to neighbors and regulars (via EaterNY)
Italian Sausage and Cheesesteaks sits between the grills and plant boxes for sale. A sliver of a storefront, it tucks between the entrance and the exit doors on 5010 Northern Boulevard, near Woodside Avenue.
All Rocco’s are adjacent to Home Depot locations. The first Rocco’s started in Secaucus in 1992, at a Home Depot near the Meadowlands. “Home Depot loved the concept,” he says. “Both contractors and football fans from the stadium were coming to get sandwiches.” It’s a match that’s still working 30 years later. “We like people to come in and feel at home,” he says.
While Rocco’s specializes in cheesesteaks, he says the bestseller is actually the sweet Italian sausage, which they butterfly and serve with egg and cheese on a roll for breakfast. The vegetable portobello option leaves vegan friends with no excuses, and all items on the menu are under $18.It’s a seamless, three-person operation: The lead guy on the grill is all smiles behind the smoky glass, manning the cramped space. To his left, another employee waves in new orders.
When asked about the peppers they use, the staffer who handles the phone orders says, “Top secret. They don’t even tell me.”that cheesesteaks must have Cheez Whiz. But Rocco’s — which currently has five locations in Philly all run by Rocco’s nephew, Dan — has managed to escape this dairy divisiveness. You won’t find Cheez Whiz as an option at any location. Isn’t it sacrilege not to put Whiz on a cheesesteak? “Oh no, no,” says Rocco. “We do white American cheese.
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