.gabrielahearst’s Spring 2020 show will be carbon neutral—an industry first:
A few days ago, Vogue Runway’s sustainability expert Emily Farra asked a pressing New York fashion week question—maybeof a fashion show? Emily did loads of research only to come up with the disheartening fact that even as the Amazon burns and Greenland’s ice is melting “nobody really knows” the total carbon emissions a typical runway show produces.. The Uruguay-born, New York-based designer has approached the sustainability issue with sincerity in the past.
“I love what I do,” says Hearst, “but I have to find ways that I’m not adding to the problem. I thought that this was the best thing that really engages me toward the show.” She continues: “If we don’t know our impact we can’t reduce it. The goal is to set an industry standard.” Hearst hasn’t figured out a way to cut down on the emissions produced by the private cars, Ubers, and taxis that guests will take to attend her show on September 10, and, let’s be honest, they’ll constitute a significant portion of the show’s footprint. But she’s compensating for that, too, in a way.
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