Ford Motor Co on Tuesday posted robust first-quarter revenue and profit, thanks to strong demand for trucks and SUVs, but issued a measured full-year outlook tempered by continued losses in its electric-vehicle unit.
that the EV maker could cut profit margins on vehicle sales to zero and make up the difference through sales of software-enabled services. Tesla, however, has the advantage of earning higher profit margins on its EVs than Ford and other legacy automakers have across their full portfolios.
The automaker reaffirmed guidance for full-year adjusted EBIT of $9 billion to $11 billion. Those numbers include an anticipated loss of $3 billion in Ford's Model e electric vehicle unit.Although U.S. vehicles sales in April were much stronger than expected, Ford cautioned that "higher industrywide customer incentives as vehicle supply-and-demand rebalances" will be a "headwind" for profitability.
In a briefing, Chief Financial Officer John Lawler said the company is on track for its Model e electric vehicles to be EBIT margin-positive by the end of 2024. Ford expects the unit to post an EBIT margin of 8% by the end of 2026, a target CEO Farley described as "totally realistic" given the company's "aggressive" moves to take cost out of its next-generation EVs.
In the meantime, the company expects continued pricing pressure on its Ford Blue combustion models, while Ford Pro commercial vehicles retain some pricing strength.
Indonesia Berita Terbaru, Indonesia Berita utama
Similar News:Anda juga dapat membaca berita serupa dengan ini yang kami kumpulkan dari sumber berita lain.
Some Ford Bronco buyers unable to redeem Ford vouchers for changing orders - AutoblogSome Ford Bronco buyers aren't able to combine Ford cash offers the way Ford said they could. The result is paying thousands more or not getting a Bronco.
Baca lebih lajut »
Ford Motor Stock Price Today | NYSE F Live Ticker - Investing.comView today's Ford Motor Company stock price and latest F news and analysis. Create real-time notifications to follow any changes in the live stock price.
Baca lebih lajut »
Kia EV6 vs. EV9: What Makes These Cool Electric SUVs Different?Don’t be confused by their similar names—Kia’s EVs hardly overlap in features, specs, and performance.
Baca lebih lajut »
The Best Used Luxury SUVs: Pre-Owned PanacheLuxury cars are expensive. Let someone else take the depreciation hit and buy one of our favorite pre-owned luxury SUVs.
Baca lebih lajut »
Chevrolet Blazer vs. Trailblazer: What’s the Difference Between These SUVs?Want to know the differences between the Blazer and the Trailblazer? These crossovers don't actually have much in common. We explain the advantages of each.
Baca lebih lajut »
Ford to re-open orders for its electric Mustang SUV, cuts pricesFord Motor Co. said Tuesday it was re-opening the order books for its Mustang Mach-E, vowing to ramp up production of the all-electric SUV after it completed...
Baca lebih lajut »