.Ford Bronco buyers spend an average of $1700 on Ford accessories:
sibling have captured a massive fan base since their market debut. Of course now that we are starting to see these things around regularly, owners are embracing the accessory market. In fact, customers of the full-size Bronco are reportedly spending an average of $1700 onAutomotive News
report, Ford executives say that the Bronco is currently the most customized product in the automaker's portfolio. The Bronco Sport isn't far behind, as its customers spend an average of $800 on parts from Ford's own catalog. That figure puts the Bronco Sport right in line with the all-mighty F-150 as far as customization dollars are concerned.
Customers can even spec the accessories they'd like to have on their truck right from the dealer before the truck arrives. This has created something of a lucrative business model for certain dealerships. Take Steve Olliges's Team Ford dealership in Las Vegas, for example. Customers at this dealership spend an average of $4000 to $5000 on Bronco accessories with every purchase.
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