General Motors' ad push for the new, all-electric Hummer has begun. Here's more of what to expect from the upcoming EV.
The Hummer nameplate is back, as shown by General Motors' Super Bowl ad featuring LeBron James. But this time, it'll be an all-electric "super truck" under the GMC umbrella. , saying it would come with a rated 1,000 horsepower and 11,500 foot-pounds of torque.
The truck, GM said, will be built at its Detroit-Hamtramck assembly plant, which will make future electric trucks and SUVs for the company. Plans are for the Hummer EV to officially debut on May 20, with initial availability in fall of 2021. There's a new Hummer on the way, as you might have learned from General Motors' Super Bowl ad — but it isn't like any Hummer this planet has known. It's all electric, and it's coming back this year.
GM will introduce the new Hummer during the Super Bowl on Sunday night with an ad featuring LeBron James, but decided to scoop itself byhours before the game.
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