Fact Check: Did Anheuser-Busch lose $4 billion amid Dylan Mulvaney controversy?
Although it's unclear what impact this boycott may have on the company's sales, some commentators suggested the move has cost it billions of dollars in value.
While it is not the only way to value a company, market capitalization provides a value based on the total number of outstanding shares multiplied by the price of a single share. For example, If we only look at the closing prices before the ad and the lowest price recorded between then and Matt Walsh's tweet , there is a $4 billion decrease in market cap value .
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Fact Check: Did NASCAR drop Bud Light over Dylan Mulvaney partnership?Bud Light celebrated Dylan Mulvaney's first anniversary since transitioning and has faced a backlash from critics of the marketing campaign.
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Anheuser-Busch loses $5 billion in value amid Dylan Mulvaney controversyBeer colossus Anheuser-Busch saw its value plummet more than $5 billion since the company announced its branding partnership with controversial transgender social media influencer Dylan Mulvaney.
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‘Burn Bra Challenge’ gains momentum on TikTok in calls to boycott Nike over Dylan Mulvaney ads“All you real women out there – we are in the fight of all fights,” the woman who goes by the TikTok handle “chatterbox.mama” said.
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What is Dylan Mulvaney's net worth?Transgender influencer Dylan Mulvaney, 26, has become the central figure in the nation's culture war since going viral for landing massive brand deals. Those partnerships have boosted both the transgender activist's following and bank account.
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Go woke or lose bonuses: CEOs are ‘forced’ into Dylan Mulvaney deal systemCEOs like Tim Cook comply with the controversial system which made Dylan Mulvaney the face of Bud Light under pressure from Larry Fink, say critics.
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Joe Rogan drinks Bud Light amid ‘goofy’ Dylan Mulvaney backlash“Why, if something is good, do you give a f–k who’s got it?” Joe Rogan asked on his podcast.
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